SEO CONTENT STRATEGY MAP WORKSHOP

In this 2-hour virtual session, we assess and analyze how and where your current customers and potential customers are using search engines to find you specifically or find a business like yours to solve what they want/need. The keywords we find for your Kickass SEO Strategy Content Map are the EXACT language your customers and potential customers are using to try and find you, and are how the Google bots see your website and know to serve you up to those searchers. This map is the foundation for your website pages/posts, pr, sales strategy, video strategy, social media and digital advertising in order for you to grow revenue and reach.
 
IN ADDITION TO THE BRAINS OF A 30-YEAR MARKETING & CREATIVE PRO, YOU GET THE FOLLOWING DELIVERABLES:
Map of top 20-30 keywords and keyword phrases being used by your buyer personas (ideal customers). 
SEO Training - Understand the basics how to determine if a keyword is a YES OR NO for your business so that you save time and dime while setting goals for your business’s  marketing strategy. Learn how to use a specific keyword for a page or post or video.
SEO Cheat Sheet for Pages/Posts -  Checklist and visuals with step-by-step guide how to implement a keyword on your website’s pages/posts. [Reg. $59]
Website Audit - Learn how customers are currently using organic search to find your business online
Competitor Analysis - Check under the hood of 2-3 of your top competitor’s websites to see how customers are searching/finding them
Video Recording of Workshop - Use for a refresher or to share with employees or vendors to dial them in with your marketing strategy
Kickass Feeling - As the business owner this tool will streamline your efforts and make it so easy to know your priorities and make plans to grow revenue and reach. Hire and onboard employees or vendors confidently with this tool. The goal is not to make you an SEO expert, but to know what you don’t know and have an expert plan for you and your team to follow and eliminate stressful guessing or costly expenses.
BONUS - An additional benefit of the recording is while sleuthing out what language your buyers are using to search for you, we learn what type of tools or content (video, downloads, how tos, checklists, testimonials) the top performers for the keyword are using to connect with those buyers! So the ideas are flying on what assets you need to create first and maybe more importantly, what not to be doing to attract these buyers. 
 
Prior to booking your workshop, you're required to complete your Kickass Marketing Buyer Personas - they're FREE. If you want help carving those suckers out, you can book me to work with you and/or your team one-on-one for a Buyer Personas Intensive [Reg. $750]. Choose the combo option in the drop down to purchase the combo now and save $100 smacks.
 
Once you purchase this package, you'll receive and email with a short questionaire so I can learn about your business's reach and revenue goals -prior to the workshop video call. You, your team, your vendors - whoever knows your clients best are welcome to join.